Monday, November 24, 2014

Competition analysis of Meta Tags is vital to check the Top players in a particular niche or industry

After obtaining perfectly suitable keywords from trend analysis and keyword research proper Meta Tags should be input page wise of the domain.

Meta title and Meta description tags are vital for any website to rank well in Google since Google crawler reads title and Meta description tags only, Meta keyword is not so important but it is still required to rank well in other search engines like Bing etc.

The character length of Meta title tag has be within 70 since Google crawler cannot read anything more than that limit.

Meta description tag which gives a small overview on the business and service/ services offered by the business, has to be within 155 characters length.

Detailed Competition analysis of Meta Tags is also very much required in order to find out who are ranking top in search engine in that particular niche or industry, what keywords they are using in their title, Meta keywords and description tags.

One separate excel sheet should be properly maintained for that purpose. One column of that excel sheet should be kept for domain name/url, one column for title, one column for keywords and the fourth one for Meta description tag.

Creation and configuration of Google Web ¬Master Tool Account is another vital step in on page SEO process.

It is followed by site authentication which can be performed by uploading html file (downloaded from Web¬ Master Tool) with FTP Client like Filezilla FTP, CORE or Smart FTP etc.

Robots.txt and xml sitemap creation is another important step in on page SEO process.
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2 comments:

  1. Thank you for sharing this amazing information. Looking forward to read more.
    Search Engine Optimization Company

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  2. Well! This is an amazing post for the SEO people and thanks for sharing these tips with us. SEO Agency in Sydney

    ReplyDelete